Goodr was founded by Stephen Lease after he noticed most runners weren't wearing overpriced high-performance sunglasses, they wore cheap sunnies from gas stations. There was a huge opportunity for stylish, fun, functional, affordable shades in the running space. This was the seed of goodr! Goodr sunglasses have won several product awards, including Runner's World Gear of the Year (three times!), a GQ Fitness Award, and a Women's Health Fitness Award.